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U.S. Asian Wire, Black PR Wire, And Hispanic PR Wire Announce Strategic Newswire Alliance in Efforts to Enhance Multicultural Outreach ProgramsLeading Minority Newswire Services Launch Top 100, Top 300 and Top 500 Multicultural Media Circuits  March 13, 2007 SOUTH PLAINFIELD, N.J.—(U.S. ASIAN WIRE)—U.S. Asian Wire (USAW), Black PR Wire (BPRW) and Hispanic PR Wire (HPRW) have formed a strategic marketing and multicultural news distribution alliance that will help marketers improve their reach to multicultural media audiences. "U.S. Asian Wire is extremely delighted and very proud to partner with Black PR Wire and Hispanic PR Wire,” affirmed Leslie Yngojo-Bowes, President, U.S. Asian Wire, Inc. “Our alliance, forged at a time when communication expansion efforts are crucial, combines our strengths in news distribution. We now offer three all-inclusive multicultural packages well-suited for our clients’ needs and budgets.” The move facilitates multicultural outreach efforts for clients seeking to augment their penetration of mainstream media as the scope and coverage of ethnic media expands. The alliance ensures that news will reach the specialized targeted media reached by USAW, BPRW, and HPRW effortlessly through the new Top 100, Top 300 and Top 500 Multicultural Circuits. "This joint initiative will merge these leading minority markets with an unprecedented service at a reasonable and attainable price," states Bernadette Morris, President/CEO of Black PR Wire. "Our combined forces will continue to brand our positioning power as leading distributors in the business."  The importance of diversity and multicultural outreach efforts is underscored by explosive population growth, as nearly one-third of America's population is of either Asian, Black or Hispanic origin. From 2000 to 2007, more than 17 million (over 84%) of the growth came from these 3 segments, and by 2012 their combined population will be more than 107 million. "Together, our wire services represent the growing reality of a new America that is diverse and fast changing," said Manny Ruiz, CEO of Hispanic PR Wire. "These multicultural circuits give marketers affordable, high impact options that reach the nation's three leading ethnic community media outlets." The new service combines the top 100, 300 and 500 media outlets serviced by each newswire and forms 3 all-inclusive distribution circuits enabling users to reach an unprecedented number of Asian-American, Black and Hispanic print, broadcast, and online media.
Photo and company logo distribution services are available with all three circuits. About U.S. Asian Wire U.S. Asian Wire, Inc., founded in 2006, is America’s most comprehensive, targeted newswire specializing in delivering news releases and multimedia content reaching Asian-American and Pacific Islander print, broadcast, and online media in the U.S. The company’s comprehensive media reach encompasses newsrooms of major news agencies and broadcast networks as well as niche outlets reaching specific Asian communities. Full-text news releases, multimedia distribution, geographic and Asian community defined circuits are some of the comprehensive services provided. Partnerships with Hispanic PR Wire, Black PR Wire and the Asian American Journalists Association amplify news delivery breadth. Please visit our website for further information at www.usasianwire.com. About Black PR Wire Black PR Wire (BPRW) is the first and largest black news distribution wire service in the nation. BPRW has a comprehensive listing of over 1,700 Black-owned media and publications and distributes to social service groups, community organizations and HBCUs nationwide. BPRW develops and distributes press releases, video or audio releases, electronic video messages, and electronic newsletters. And, BPRW offers a fast and efficient clipping service to clip the news that the media have used. To learn more, log on to our website at www.blackprwire.com or call us toll free at 1-877-BLACKPR. We distribute the news our media can use. About Hispanic PR Wire Miami-based and Latino-owned Hispanic PR Wire (HPRW) is the nation’s leading and most comprehensive Hispanic press release wire service reaching U.S. Hispanic media and opinion leaders and includes news partnerships with many of the nation’s leading Hispanic newspapers, magazines and Internet portals. Hispanic PR Wire distributes corporate, government and non-profit press releases and media advisories daily to thousands of journalists subscribed to receive its free newsfeed. Hispanic PR Wire is a sister company of editorial features service ConTexto Latino, Hispanic monitoring service LatinClips, Web design and marketing firm/online advertising network Hispanic Digital Network, Hispanic professional development service Hispanic Market Pro, and African American wire service Black PR Wire. HPRW is also the exclusive Hispanic wire partner of leading corporate wire, Business Wire, and Asian American news distribution leader, U.S. Asian Wire. Contacts:
U.S. Asian Wire
Black PR Wire
Hispanic PR Wire
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